Stimuli upload
Images, videos, URLs, PDFs — Konsoul understands every format.
Concept & Creative Test
Concepts that really land.
Which variant wins — and why? Klymeo tests packaging, a claim, a landing page, or an ad embedded in a live conversation, instead of showing it upfront in isolation.
What it is
A clear answer, evidenced in the wording.
Stimulus material is shown right in the middle of the interview. Konsoul observes the reaction, asks structured follow-ups (what stands out, what sticks, what would you tell a friend) and compares A/B/C — on wording and implicit reaction.
Common questions
- Which packaging variant communicates “premium” most strongly?
- Does the audience understand my claim correctly?
- Which ad triggers the right emotion — and which cut?
- Where does my landing page lose conversion attention?
How it works
In days, not weeks.
Test design
Monadic, sequential, or A/B/C — Konsoul recommends the right setup.
Live testing
Played in conversation, capturing reaction before rationalization.
Verdict
Comparison per stimulus with quotes, themes, recommendation.
You get
Deliverables you can make decisions with.
- ●Side-by-side comparison of all variants with score & evidence
- ●Top driver & top detractor per variant
- ●Recommendation per audience segment (Konsoul segments automatically)
- ●Highlight reel: the strongest 90 seconds per concept
- ●Iteration suggestions based on the open-ends
“We knew immediately that variant B would win — and could show the CMO the exact quotes for why.”
Let's get started
Let's set up your study.
30 minutes is enough to turn your concrete research question into a study plan.
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